The problem with most mlm companies is they push the warm market technique which basically means leaning on family and friends and anyone else who will listen to build your business. This might work to get you a few leads and maybe even several customers but for most people that list of prospects runs dry quite quickly.
You need to build a unique website because duplicate websites do not rank, period. What on earth is organic traffic? It is by far the most targeted, cost effective and high value source of leads you could possibly get your hands on. I am not exaggerating. Network marketing it really is focussed on the face to face business model. That said, the warm market approach has absolutely nothing on what I am about to show you.
The Concept- Building a Digital Asset The core concept of this lead generation system is to build a digital asset that attracts tons of targeted prospects to it every single day.
Once you have a steady flow of people coming to your website for related topics, you will point them towards your products and opportunity. The idea is to create a website full of useful content relating to health and wellness to help these folks. Topics relating to health and wellness: Guess who has the solution to their health and wellness problems? Now, most of you will know that a high percentage of customers will inevitably become distributors because the products are so effective right?
So not only can you turn these targeted website visitors into customers, but a good number will become referrals too. The icing on the cake is that you are not tied down to promoting just one company. You can use this website digital asset to promote any company in the health and wellness space.
Other Ways To Approach This There are equally effective but different approaches you can take to do this. Believe me when I say, you can easily get your website ranking on page one for some of the most relevant search terms.
Almost every mlm has people searching for useful reviews on it before they join, by targeting people looking for reviews you are targeting people that are ready to buy. Some websites are all about network marketing itself. Reviewing compensation plans from other companies Objectively review other mlm companies and compare them to yours Industry news and information Useful information about mlm in general Your journey in this space Many more topics Again, the idea is to build an asset full of relevant and useful information that people are already searching the internet to find.
Give this targeted group of people useful information and then recommend your products and opportunity as a valuable solution to their problem. Just make sure your products and opportunity actually do give people real value, this goes without saying.
In Summary You are building an asset that attracts tons of highly targeted prospects each and every day. Most of all, you will learn how to network your way to success within WA.