See pictures, from Jaclyn Smith to Cher. Earlier this year, another movie about maturing macho men, The Expendables, proved that a year-old Sylvester Stallone is just as potent as a Rocky-aged Stallone. The Hollywood lesson here is that old dudes, no matter how many blue pills and Botox shots are keeping them spry, are by no means past their sell-by date when it comes to the box office. So what about their female equivalent—i. To use a much-too-overused phrase: With the exception of enduring stars like Meryl Streep and Diane Keaton, it's no secret that as actresses grow older, the roles start drying up.
It's incredibly sexist, certainly, but no one hides it. As PR veteran Michael Levine, who has represented Barbra Streisand and Michael Jackson, told The Daily Beast, "There is a very painful joke amongst elites in the entertainment industry, which says that as actors get older, they look like Sean Connery. The problem is that as women get older, they also tend to look like Sean Connery. It's a brutal fact and it places pressure on you to act differently, if you want to remain relevant both economically and socially.
According to one publicist, the answer lies in branching out into a "horizontally integrated economic model. There's the cosmetics line. There's the festival circuit, in which, in exchange for showing up at, say, the Singapore Sun Festival where Stone is a featured guest this month , a star's travel and accommodation expenses are covered. There are the speaking engagements and personal appearances that rack up thousands of dollars for a few hours' work.
There are the cruises. Actresses With Brands Not to mention more underground tactics, such as the staged paparazzi photo, which the publicist calls "the quick, crack hit of the business. You're gonna get an exclusive. It is also driven by fans' nostalgia. Cheat Sheet A speedy, smart summary of all the news you need to know and nothing you don't. You are now subscribed to the Daily Digest and Cheat Sheet.
We will not share your email with anyone for any reason. As a result, Stander said, "Julie is always in high demand. She's working on a new book, she's really into her gardening. She makes personal appearances and people go goo-goo ga-ga over her—all over the U. She's got a lot of cottage industries: What do they love? Then, the second question is, what do they want to be remembered for?
Actress Angela Bassett, 52, is an author Friends: Sixty-four-year-old Cher, who is arguably her own brand with or without the help of products, infamously made an infomercial a few years ago. But perhaps the most common pursuit for stars with pedigreed names is a jewelry or cosmetics line.
Or, at least, the announcement that they are going to launch such a line, which both Lauren Bacall , who's now 86, and Demi Moore 48 , have done in recent years. Jaclyn Smith, the former Charlie's Angel, is celebrating her 25th year with Kmart , with whom she has an apparel and home line.
Smith, who is 65, got into designing not when her career was fading, but at the very height of it, and not because she needed to, but because it was a new challenge. So I said, 'No,'" Smith said in a telephone interview. But I liked the people, I liked going into unknown territory, and I loved design. So I said, 'Yeah. Are there a lot of roles out there today? But sometimes I'm offered a lot of the same types of roles, and if I'm going to do it, I want to love the role, really love it, and if I can't… After a pause, Smith says, "I believe in backup plans.